Tuesday, February 28, 2012
Tip #51: Keep the Momentum
I had a great month for February, more than tripling my January sales. It would be easy for me to sit back and expect sales to naturally increase on their own. I know (from past experience) that is not going to happen. I have to keep working at promotion. But I also have a busy March coming up. So with that in mind, I will keep doing what I know works (the free promotions), stop doing what doesn't lead to direct sales (giveaway hops), and get back to what has worked in the past (my brochure campaign). The important thing is to remember is that you can't stop running on the promotion treadmill. It's a continuous thing. It's tiring, but I'm willing to put in the work to reach my goals.